FW:FWD
AN ONLINE EXHIBIITON OF ARTISTS FILMS
WEBSITE & EXHIBITION ORGANISATION
Red Leader organised an exhibition of artists short films,
specifically to be shown on the Internet. FW:Fwd is an online exhibition
by 8 international artists which explores new ways that the public
can access work online.
Using the highly effective techniques of viral marketing to disseminate
and broadcast films, visitors to the site can join a mailing list
to access the films via email or view the current collection online.
The opening programme included films by Jesse Ball, Victoria Bickell,
Brian Doyle, Richard Fenwick, Selina Herbert, Liane Lang, Johanne
Nissen and Jorn Staeger.
View
photographs from the launch night, De-Luxe Gallery, London |